Closershave
Task
The good, the bad and the hairy.
Provide a salon quality product but at an affordable price. The product is aimed at general public consumers and professional environments.
Journey
The packaging is designed to be bold once unboxed but understated when enclosed giving subtle hints to what lies within.
This understated look allows for flexibility in the market as it looks equally at home in a high-end salon as it does in a high-street shop.
Brandmark
Typography
Typography
Pattern
Imagery
Mini Brand Guide“This was a really fun project to work on as it allowed us to explore a more alternative and bold style. The brand came together well, translating seamlessly across all media outlets.
Vehicle livery
To increase the brand and product awareness we developed a series of marketing pieces based on the brandmark. This included print and digital advertising, vehicle livery and merchandise.
Apparel
To increase the brand and product awareness we developed a series of marketing pieces based on the brandmark. This included print and digital advertising, vehicle livery and merchandise.
Apparel
To increase the brand and product awareness we developed a series of marketing pieces based on the brandmark. This included print and digital advertising, vehicle livery and merchandise.
Tote
To increase the brand and product awareness we developed a series of marketing pieces based on the brandmark. This included print and digital advertising, vehicle livery and merchandise.
Outcome
This was a really fun project to work on as it allowed us to explore a more alternative and bold style.
We created a suite of assets and templates that the client could use across packaging, social media and web. This helps to ensure the brand will remain consistent going forward. Creating a stronger brand recognition.
A special thanks to the Closershave team for collaborating with us on this maiden project.
BRAND IDENTITY
UI/UX
PACKAGING
SOCIAL MEDIA
